Area Player Coach (APC) Area Player Coach (APC)

The Area Player Coach is recruited from the ranks of the AAPC and is responsible for the growth and development of a larger geographic area consisting of multiple ZIP codes. This area is typically a Metropolitian area and includes a minimum population of 200,000 people. The APC is responsible for recruiting and developing AAPCs and the overall productivity within that Area.

The Area Player Coach is also a Certified Self Management Coach and provides executive coaching services to clients and Executive Players within his/her area of responsibility. 

There are three levels of Coach Credential from the ICF. We have briefly outlined the differences below and the basic requirements for each level:

Associate Certified Coach (ACC)
60 hours of coach specific training
100 hours of coaching experience with clients
Satisfactory completion of oral exam
Agreement to adhere to the Code of Ethics as outlined by the ICF

Professional Certified Coach (PCC)
125 hours of coach specific training
750 hours of coaching experience with clients
Satisfactory completion of written and oral exam
Agreement to adhere to the Code of Ethics as outlined by the ICF
Continued professional development to renew credential every three years

Master Certified Coach (MCC)
200 hours of coach specific training
2500 hours of coaching experience with clients
Satisfactory completion of written and oral exam
Demonstrated leadership within the profession
Agreement to adhere to the Code of Ethics as outlined by the ICF
Continued professional development to renew credential every three years
If you are considering hiring a coach, be diligent in asking the coach if they have been specifically trained in coaching skills and currently hold or in the process of acquiring an ICF credential. Don't be misled to think a coach is a competent coach because they have other professional credentials or set high fees.